4 Great Online Loyalty and Reward Schemes

We all love a bargain and if there’s the opportunity to get even more rewards when we spend our money, even better. UK shoppers are amongst the smartest in the world when it comes to shopping around and conscious of that, retailers are keen to provide them with loyalty and rewards schemes to keep them coming back.

Interestingly, a survey at the end of 2018 discovered that around 90% of UK adults are active participants in some form of loyalty programme, which indicates that retailers are enjoying great success with their different offers. However, it was also observed that many of the reward schemes are much of a muchness, implying a lack of creativity on the part of retailers.

Nevertheless, there are some online retailers focusing efforts on being a little more inventive with their efforts, having come up with unique ways to reward customers in a variety of genuinely innovative ways. These are three of the most unique online loyalty and reward schemes currently on offer, all of which can be enjoyed right now.

1 – George at Asda

Earlier in 2019 supermarket chain Asda launched the George Rewards scheme, exclusively for customers who sign up for a George.com account online. Without even spending anything, 100 reward points are immediately available for signing up to the site and agreeing to receive emails about latest offers. Furthermore, 20 points are offered for writing product reviews, 20 points for sharing the date of your birthday, plus 50 points for every friend you refer.

Every time customers make purchases across the range of clothing and homeware goods at the George.com store, they are rewarded with points. This includes 150 points as a welcome bonus for making your very first purchase. Savvy customers will also need to keep a keen eye on special promotions, such as the possibility to earn an extra 10 points when orders are placed between 12am and 12pm, without any minimum spending requirement to qualify.

Using the ‘click and collect’ option customers will get an extra 50 points, and more points can be earned by waiting three or more days to collect purchases from an Asda store. Many offers have a date limit, so it’s worth checking regularly at the site for the latest promotions and rewards available. For example, through March customers could save 15% on purchases over £30 in total value across all George ranges of clothing, footwear and accessories.

2 – Wink Bingo


The online gaming industry is fiercely competitive, with thousands of sites all vying for your business. Online bookmakers, casinos and bingo sites all want you to try what they have to offer, mostly luring new players with initial welcome bonuses, deposit deals and one time offers to get you through their virtual doors. However, Wink Bingo are doing something completely different for their loyal customers, offering a constant flow of available rewards.

Every player who makes at least one deposit is eligible for Wink Rewards, with a host of ways to earn points. These points can then be spent at the Wink Shop, bringing the opportunity to redeem them for special bonus combos, free spins, special tickets to exclusive bingo rooms and events at the site. This approach actively rewards players for their participation, with plenty of reasons to join in the fun.

Players are greeted to a ‘Daily Challenge’ every day when logging in, which brings reward points when tasks are completed, while ‘Rewarding Wednesday’ also gives players the chance to boost their points each week. Participating in special promotional games, bingo player can also earn themselves tickets for the exclusive ‘1 Million Rewards’ room, with a million points up for grabs each month. Indeed, every time you play, win and have fun, rewards are available.

3 – Amazon Prime

As the biggest online retailer of them all, Amazon is famed around the world for offering millions of products at some of the most competitive prices around, all just a click away. To get the very best offers, you don’t have to wait for the Black Friday or Cyber Monday events each year, because Amazon Prime encourages customers to pay an annual subscription for access to a huge range of products, offers, promotions and rewards.

Perks of being registered to Amazon Prime can include free shipping or special discount packages, plus access to a host of digital content such as streaming TV shows, movies and live sports. That said, if it’s physical goods you want to purchase, the biggest sale event is the Prime Day shopping event, billed as the largest shopping even in Amazon history. Although they didn’t release sales figures for 2019, the online store did shift over 175 million items.

Customers love getting items quickly, which is biggest appeal of Amazon’s free two-day shipping policy, or the one-day option available to Prime subscribers. However, it pays to be a little more patient and here’s a little-known tip: Use the ‘Free No-Rush Shipping’ option to earn additional cash discounts and future rewards. Some offers are time limited, although most give you instant cash rewards credited to your account.

4 – Reward Me Now

One of the quickest and simplest ways to save money, 365 days of the year, is by becoming a member of Reward Me Now. The instant discount app gives you exclusive discounts on everything from electricals and toys to fashion and even your morning coffee.

Simply buy an eGift Card through the app and enjoy savings instantly! You’ll be able to grab everything from trending games consoles to new furniture for less. What’s even better is you can save on top of sale items too, making your money go even further! 

Know What You’re Getting

With any loyalty and reward schemes offered by retailers, whether you’re purchasing online or at conventional land-based stores, it always makes sense to know exactly what you’re going to get. Read the terms and conditions of any loyalty or reward programme with great care, ensuring you know exactly what’s on offer and how you can benefit. Always be aware that many promotions and rewards can be time-limited, so they will expire if you don’t use them.



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